curl defining creme details
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what it is
  • A highly-emollient styling creme that moisturizes strands as it creates soft, silky diffused curls without frizz
  • Designed to be used on wet hair
why you should use it
  • The ideal product to use on either naturally curly or permed hair
  • Perfect choice when the goal is to eliminate frizz
  • Defines strands while keeping curls soft, silky and pliable
  • when to use it
  • Apply to freshly shampooed, evenly wet hair
how much to use
  • Apply in quarter-sized amounts
  • Emulsify product in palms and between your fingers before applying to the hair
  • Thoroughly saturate each strand for ultimate definition and control
  • Run fingers through the hair to evaluate product coverage and reapply as needed
  • On curly hair, there is no such thing as too much product, customers usually do not apply enough
how to use it
  • Thoroughly saturate the hair with product
  • Comb through evenly from roots to ends with a fine-tooth comb to achieve even product distribution
  • Afterward, use a large-tooth comb to create the level of strand definition desired
  • When the ideal level of definition has been achieved, dry hair using a blow dryer fitted with a cup-style diffuser until all of the curls are dry
  • Avoid touching or scrunching strands while drying to avoid creating frizz
  • Wait until the hair is completely dry before touching it with your fingers